Recall Marketing

Recall marketing produces phenomenal response rates with results that far exceed any other type of marketing for your service business.

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Accurate Databases

We have the largest and most accurate automotive databases in the U.S., 95% accurate or better, guaranteed.

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Year, Make and Model Lists

Our data is very comprehensive including year, make, and model.  We can use our extensive data to target prospects in a variety of ways.  Ask your Piston Data Representative for more information.

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Get Your Free Counts!

Request FREE recall counts specific to your franchise lines. Recall counts can be compiled based on a straight radius from your dealership or through selected Primary Market Area zip codes.

Get Your Free Counts!

Online Presentation

We would welcome the opportunity to demonstrate our program to you in an online presentation.  Just click the link below to schedule your presentation.

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We Know What’s Working Now

We don’t offer a lot of different types of service mailers for a good reason. Simply, we know what works and what doesn’t. Let Piston Data show you what type of mailers will be the most effective for your dealership.

Schedule an Online Presentation

We Will Clean Your Customer Database for Free

Having bad customer and prospect records costs you money.  We can clean up your data and we will do it for free.  Ask about this free service when you talk to your Piston Data representative.

Geo Targeting

You know your market area better than we do. That’s why we allow you to cherry pick the exact zip codes you want to market to for both NEW SERVICE CUSTOMERS and existing service customers.

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Piston Data saves me thousands on EVERY service marketing campaign we do and we’ve never had SO MUCH TRAFFIC from new and inactive customers before. We’re thrilled!”
Angel Salcido - Fixed Operations Director O'Donnell Chevrolet Buick
“We are very happy with the results we got from the Piston Data Service Gift Card Mailer we just did. So far about a 4% response from new service customers and our bays are at about 85% capacity.”
Tilley Lane, Chrysler Dodge Jeep
“Piston Data Showed us that we were wasting 40% of our service advertising budget by marketing to people who are very unlikely to come in for service. Without Piston Data’s analysis we would never have known.”
Rosch Auto Group

Our Proven Process Produces Outstanding Results

1. Run Your Counts

We determine how many vehicles in your franchise lines we have in our database in the zip codes you want to target.

2. Clean Your Database

We can tell you how many vehicles in your franchise lines, in your targeted zip codes, that you don’t have in your database. We can tell you which records in your database are bad and we can clean them from your database.

3. Prepare The Creative

Once you determine which vehicle owners you want to target, we prepare our Recall mailers. Years of experience have taught us what works best with these mailers, and our mailers produce an extremely high response rate.

4. Send Out the Mailers

We send you a completed mailer for approval, after we receive your approval, we send the mailers to the targeted vehicle owners.

5. Monitor the Results

We have developed a system that enables us to accurately track the results of the Recall mailing.  We provide you with a report which details the response rate and your return on investment.

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